Archive
SERVICES
Visual Identity
Packaging
Art Direction
KORAI KITCHEN
Korai Kitchen was born out of a mother’s love for cooking and her ambition to make her dreams a reality. This visual identity is a celebration of her and the wholesome, homestyle Bangladeshi cuisine she cooks up at the restaurant every day.
SERVICES
Visual Identity
Packaging
Art Direction
KORAI KITCHEN
Korai Kitchen was born out of a mother’s love for cooking and her ambition to make her dreams a reality. This visual identity is a celebration of her and the wholesome, homestyle Bangladeshi cuisine she cooks up at the restaurant every day.
SERVICES
Visual Identity
Print Design
Art Direction
STAGE KITCHEN
Chef Pushkar Marathe gathered knowledge and inspiration from diverse global cooking traditions from the far east of India to the western edge of California. When Chef Marathe envisioned Stage, he turned to Super Spicy to bring this vision to life. We crafted a visual identity that speaks to the evolution of his culinary experiences.
SERVICES
Visual Identity
Print Design
Art Direction
STAGE KITCHEN
Chef Pushkar Marathe gathered knowledge and inspiration from diverse global cooking traditions from the far east of India to the western edge of California. When Chef Marathe envisioned Stage, he turned to Super Spicy to bring this vision to life. We crafted a visual identity that speaks to the evolution of his culinary experiences.
SERVICES
Product Strategy
Naming
Copywriting
Packaging
Art Direction
Campaign
KULFI HEIRLOOM LIPSTICK
Super Spicy was tasked with product strategy, naming, and art direction for Kulfi's new lipstick line. The Heirloom Collection was inspired by the idea of passing down stories from one generation to the next. We created shades that reflect a special moment, tradition, or memory, adding a personal touch of nostalgia.
SERVICES
Product Strategy
Naming
Copywriting
Packaging
Art Direction
Campaign
KULFI HEIRLOOM LIPSTICK
Super Spicy was tasked with product strategy, naming, and art direction for Kulfi's new lipstick line. The Heirloom Collection was inspired by the idea of passing down stories from one generation to the next. We created shades that reflect a special moment, tradition, or memory, adding a personal touch of nostalgia.
SERVICES
Strategy
Concept
Copywriting
Design
Art Direction
Campaign
COLOR ME KULFI SEPHORA CAMPAIGN
Kulfi invited Super Spicy to create their most important campaign to date: Announcing their in-store launch at over 300 Sephoras across the US and Canada. We were tasked with driving brand awareness and attracting customers through tradeshows, popups, and in-store events.
SERVICES
Strategy
Concept
Copywriting
Design
Art Direction
Campaign
COLOR ME KULFI SEPHORA CAMPAIGN
Kulfi invited Super Spicy to create their most important campaign to date: Announcing their in-store launch at over 300 Sephoras across the US and Canada. We were tasked with driving brand awareness and attracting customers through tradeshows, popups, and in-store events.
SERVICES
Design
Art Direction
Campaign
RED WING HERITAGE
Introducing the GORE-TEX Classic Moc, Red Wing's all-weather evolution of their most iconic silhouette. Meant to stay on the move, anywhere you go, no matter the weather. Super Spicy collaborated with Red Wing Heritage to design and execute campaign assets that captured this spirit of adventure.
SERVICES
Design
Art Direction
Campaign
RED WING HERITAGE
Introducing the GORE-TEX Classic Moc, Red Wing's all-weather evolution of their most iconic silhouette. Meant to stay on the move, anywhere you go, no matter the weather. Super Spicy collaborated with Red Wing Heritage to design and execute campaign assets that captured this spirit of adventure.
SERVICES
Visual Identity
Print Design
Art Direction
Campaign
1 BILLION BREATHS CAMPAIGN
In April 2021, India faced a devastating surge of Covid-19 cases, prompting the global community to rally in support. Super Spicy was entrusted to create a campaign that would capture widespread attention and mobilize support for this critical mission.
SERVICES
Visual Identity
Print Design
Art Direction
Campaign
1 BILLION BREATHS CAMPAIGN
In April 2021, India faced a devastating surge of Covid-19 cases, prompting the global community to rally in support. Super Spicy was entrusted to create a campaign that would capture widespread attention and mobilize support for this critical mission.
SERVICES
Visual Identity
Print Design
Art Direction
Web Design
THE ARA EDIT
The Ara Edit is a curated collection of South Asian fashion, where each designer is carefully chosen for their expertise in textile techniques and contemporary garments. Super Spicy partnered with The Ara Edit to create a visual identity that honors this blend of modernity and heritage.
SERVICES
Visual Identity
Print Design
Art Direction
Web Design
THE ARA EDIT
The Ara Edit is a curated collection of South Asian fashion, where each designer is carefully chosen for their expertise in textile techniques and contemporary garments. Super Spicy partnered with The Ara Edit to create a visual identity that honors this blend of modernity and heritage.
SERVICES
Visual Identity
Print Design
Art Direction
Web Design
ĀDARA PAPER
Honoring tradition through contemporary stationery. Ādara recognized the need for modern stationery within the South Asian diaspora. The collections blend traditional elements with modern design, allowing couples to honor their heritage in a way that felt personal and true to themselves.
SERVICES
Visual Identity
Print Design
Art Direction
Web Design
ĀDARA PAPER
Honoring tradition through contemporary stationery. Ādara recognized the need for modern stationery within the South Asian diaspora. The collections blend traditional elements with modern design, allowing couples to honor their heritage in a way that felt personal and true to themselves.
SERVICES
Brand Strategy
Naming
Visual Identity
Packaging
Print Design
Copywriting
Web Design
Art Direction
Campaign
Super Spicy is a small yet seasoned creative studio, dialing up the flavor for brands big and small. We blend strategic thinking with creative approaches to craft meaningful human experiences that drive culture and offer a taste of delight. Led by Badal Patel, an award winning designer, our work has also been recognized by the likes of Forbes, Vogue, Allure, Brand New, It's Nice That, The One Club, and The Brand Identity, to name a few.
Let's make something Super Spicy! Email us about your project.
We're not currently hiring for jobs or internships, follow @superspicystudio for updates.
