Red Wing Heritage Goes Waterproof With Gore-tex

Introducing the GORE-TEX Classic Moc, Red Wing's all-weather evolution of their most iconic silhouette. Meant to stay on the move, anywhere you go, no matter the weather. Super Spicy collaborated with Red Wing Heritage to design and execute campaign assets that captured this spirit of adventure.

We created a graphic treatment for the campaign reminiscent of HUD and navigation devices, guiding you on your next journey. The visual elements were designed to evoke a sense of movement and exploration, perfectly aligning with the durable and versatile nature of the GORE-TEX Classic Moc.

Credits:
Creative Direction: Red Wing Heritage, Aaron-Seymour Anderson
Photography: Benjamin Hardman